Established in 2010 by Landoll Milano, a leader in the professional hair care sector since 1966, Nashi Argan has positioned itself as a reputable brand in the industry. With 17 stores in Italy and a network of 2000+ partner salons, Nashi Argan has also expanded globally, with a presence in 50+ countries and a strong distribution network.
Nashi Argan chose to partner with Mapp as they recognized the importance of collecting and organizing data in order to segment users quickly and autonomously. This empowers them to seamlessly implement effective cross-channel marketing strategies.
With Mapp Marketing Cloud’s capabilities, Nashi Argan looks to leverage our platform to enhance its CX strategy, by providing a personalized, immediate, and engaging shopping experience for its customers. This is vital, as it aligns with Nashi Argan’s commitment to customer satisfaction and places them at the forefront of the industry.
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